Premium Essay

What's

In: Business and Management

Submitted By irsauditor
Words 300
Pages 2
Case Analysis 2 - Research in Motion (RIM)

History of RIM & Product Development

Jacqueline M. Leotaud

jacqueline.leotaud@yahoo.com

NETW583: Strategic Management of Technology
Professor Samanta

July 28, 2013

Jacqueline Leotaud
Case Analysis 2 - Research in Motion
NETW583
July 28, 2013

What were some of the challenges that RIM faced to protect its intellectual property, and how did RIM handle those challenges?

Largely considered the world’s most valuable and influential company, Apple has had a number of huge successes since its 1977 launch, including the Apple II, iMac iPod, iPhone, iPad, and iTunes. The

What were some of the industry factors that influenced RIM?

Largely considered the world’s most valuable and influential company, Apple has had a number of huge successes since its 1977 launch, including the Apple II, iMac iPod, iPhone, iPad, and iTunes. The

Apply as many TCOs as you can to the RIM.

Largely considered the world’s most valuable and influential company, Apple has had a number of huge successes since its 1977 launch, including the Apple II, iMac iPod, iPhone, iPad, and iTunes. The

References

Editorial Staff. (2012). Four ways Apple has changed under Tim Cook. By The Week. Available at: http://theweek.com/article/index/228478/four-ways-apple-has-changed-under-tim-cook
Farber, Dan. (2013). Apple's Tim Cook seeks the 'mother of all opportunities'. Available at: http://news.cnet.com/8301-13579_3-57566068-37/apples-tim-cook-seeks-the-mother-of-all-opportunities/?amp. Accessed on: July 9th, 2013
Lashinsky, Adam. (2012). How Tim Cook is changing Apple. CNN Money. Available at: http://tech.fortune.cnn.com/2012/05/24/apple-tim-cook-ceo/
Buysight, Inc. (2010). Apple's Biggest Successes and Failures. Available at: http://www.buysight.com/blog/2010/01/26/apples-biggest-successes-and-failures/. Accessed on:…...

Similar Documents

Free Essay

Protecting What's Important

...“PROTECTING WHAT’S IMPORTANT: AN HSE MANAGEMENT SYSTEM PRIMER” Abstract Introduction The term Health, Safety and Environmental Management System (HSE-MS) is a much used and indeed a much abused term in today’s oil and gas industry. We hear and see it utilized nonchalantly by HSE professionals the world over but for many people a HSE-MS is somewhat of a unicorn, a mythical beast that they have heard of in folk lore but never actually have seen living and breathing in real life. These people are often the individuals the system was designed to protect creating a serious gap in implementing the HSE-MS. Some 4 years ago the former Shell Deepwater Services (SDS) was facing the roll out of their HSE-MS and the question was asked by the Management Team how do we get our personnel to explicitly understand our HSE-MS so that we can get maximum benefit from it? The result of asking this question has been the development and introduction of a series of critically acclaimed workshops aimed at demonstrating an HSE-MS as simply as possible. “Protecting What’s Important 1” and “Protecting What’s Important 2” workshops have received considerable approval from participants for the manner in which the information is presented and for the awareness the courses bring. Description of Workshops Protecting What’s Important 1 In 2000 a team of SDS employees were organized with the goal of bridging the gap between SDS personnel and the HSE-MS. A series of development......

Words: 1506 - Pages: 7

Free Essay

What's New

...What's new in iTunes The new iTunes includes a dramatically simplified player, a completely redesigned Store, and iCloud features you'll love—this is the best iTunes yet. • Completely Redesigned. iTunes makes it more fun to explore and enjoy your music, movies, and TV shows. You'll love the beautiful edge-to-edge design, custom designs for each album, movie, or TV show in your library, and getting personal recommendations any time you click In the Store. • A New Store. The iTunes Store has been completely redesigned and now features a clean look that makes it simpler than ever to see what's hot and discover new favorites. • Play purchases from iCloud. Your music, movie, and TV show purchases in iCloud now appear inside your library. Just sign-in with your Apple ID to see them. Double-click to play them directly from iCloud or download a copy you can sync to a device or play while offline. • Up Next. It's now simple to see which songs are playing next, all from a single place. Just click the Up Next icon in the center display and they'll instantly appear. You can even reorder, add, or skip songs whenever you like. • New MiniPlayer. You can now do a whole lot more with a lot less space. In addition to showing what's playing, MiniPlayer now includes album art, adds Up Next, and makes it easy to search for something new to play—all from a smaller and more elegant design. • Improved search. It's never been easier to find what you're looking for in iTunes. Just type in the......

Words: 326 - Pages: 2

Premium Essay

What's in Swindon - Analytical Essay

...What’s in Swindon? - Analytical Essay The story what’s in Swindon is written by Stuart Evers in 2012. It’s about a man and a woman, and their love life. In their twenties they were a happy couple, living in isolation to the world, meaning that they didn’t take part in society and kept for themselves. However this perfect relationship ended. They split up and lived apart for years without contact. Years later Angela contacted Marty, she told him that she had rented a hotel room in Swindon, and that they should meet. While In Swindon Angela tells Marty about her marriage and that she wanted to meet because she had second thoughts, but after figuring out that Marty has change since they were together she leaves without him. This is obviously a story about romance and getting over somebody you’ve been with a long time, finding a new daily routine without that special someone. In this case I believe it’s Angela who broke the relationship. We don’t hear who actually did it, and it seems they are both tired of the way things has become between them, but in the beginning of the story, Marty says that Angela left the Wigan’s World Famous Winter Wonderland, and that that was the last time he’d seen her. Of cause until she contacted him again. They were both equally guilt in ruining the bond they had, but she made the final move. We hear shortly about Marty’s everyday life and routine years after the breakup. He has a very ordinary life. He works at an office and reads the......

Words: 501 - Pages: 3

Free Essay

What's Wrong with the Grading System

...FDENG 201 Analysis 11/24/2013 What’s Wrong with the Grading System? In “From Degrading to De-grading” by Alfie Kohn, he introduces the idea that the traditional grading system is detrimental to how kids learn. In his article, Kohn gives many different reasons of how the grading system negatively impacts students. Kohn believes that the grading system encourages students to care more about their grades than what they are actually learning. Students get caught up thinking “is this going to be on a test” instead of thinking “how can this be applied in the real world.” Kohn also believes that students will choose easier assignments over harder ones, if given the choice, keeping their grade in mind. This causes students to not challenge themselves, or think as deeply as they could. Kohn’s article is effective because he provides many reasons to switch from the traditional grading system, he cites many studies that support his ideas, and he gives ways of how we can make the transition from grade oriented education to learning oriented education. Many Reasons His three main reasons for switching from the traditional grading system are that grades tend to reduce students’ interest in learning, grades tend to reduce students’ preferences for challenging tasks, and grades tend to reduce the quality of students’ thinking. As if these three reasons are not enough, Kohn gives six more reasons: grades are not reliable, grades distort the curriculum, grades waste a lot of time,......

Words: 897 - Pages: 4

Free Essay

What's in a Name?

...What’s In A Name? Yan Martel’s award winning novel, “Life of Pi”, is about the life of Piscine Molitor Patel, narrating many of the experiences he encounters that give light to many philosophies and ideologies about life. The protagonist in the story, Piscine Molitor, was named after a Parisian swimming pool, which was described in the story as a breathtaking area to take a good swim. However, Piscine having been fed up with the negative attention his name attracted in school, comes up with a new nickname for himself: Pi. Like many other concepts that Martel uses within the plot as a tool for readers to gain a better understanding on things, the two aforementioned meanings of his name is one of which the utilized. The two names of the protagonist in the story of “Life of Pi” is one of the many tools which Yan Martel uses to embody much more meaning than what meets the eye. The narration of how he acquired the name “Piscine Molitor” is told early on in the novel within the third chapter. This close association to a body of water foreshadows the entire second chapter where he spends in the Pacific Ocean, a much bigger body of water, as a cast-away for 227 days. Moreover, the controlled and confined features of a pool imply the concept of boundaries, (a concept which the author constantly used/ made to appear in the novel), like the boundary that Pi made between him and Richard Parker was an essential tool that kept them both alive and the boundary between fact......

Words: 669 - Pages: 3

Premium Essay

What's in Name

...Case: What’s in names? According to sociologists and name researchers parents are spending more time and money to find perfect names for their new born babies (Alter par. 1). They use different methods such as pulling ideas from book and websites, hiring professional baby-name consultant, and even check Social Security data (Alter par. 1). Maryanna Korwitt is a nameologist who spent years of studying ancient culture and past traditions as well as research with present-day people (About Maryanna). She started her own name business that helps people to choose right names not only for children but also for new companies and websites (Ferrell 235). She identified her target market as middle and upper class people. She writes books, makes television appearances, and provide consultations (Ferrell 235). Today, many books about baby naming are being published, and hundreds of websites are providing similar services, which all of these make her business more competitive (Alter par.3). Maryanna Korwitt took advantage of a recent trend to give babies unusual names (Ferrell 235). She studies names and how they could affect people’s lives. She believes that a child’s personality is determined by the name it is given, and therefore making the right choice is very important. While there has been an increased demand for help in choosing a child’s name, largely driven by the Hollywood penchant to choose odd names, in Korwitt’s case her business was not customer driven. She started her......

Words: 745 - Pages: 3

Free Essay

What's Cohesion

...Kyle Bain March 10, 2015 What’s Cohesion? ENG-550: Graduate Studies in English Language Professor Makhanlall What’s Cohesion? Paul Auster has a rather unique form of writing. Compared to other writers, Auster uses different techniques to draw his readers in. Auster’s use of cohesion, rhythm, and voice play unique roles in Auster’s City of Glass and Ghosts. Auster tends to do things in a very subtle and precise way, he never leads his reader astray and always leaves them wanting more. What interests me the most about Paul Auster’s writing is his use of cohesion (or lack there of). According to Martha Kolln and Loretta Gray in “Rhetorical Grammar:” “The first sentence in a paragraph, like the first paragraph of a chapter or an essay, sets up expectations in the reader about what is coming. Certainly one of those expectations is that the following sentences will stick to the topic. Another is that the sentence will have new information, not just a repeat of what the reader already knows.” (Kolln/Gray, pg. 87). This differs from what Auster does in City of Glass. Paul Auster draws his readers in by saying a little as possible until it is absolutely necessary; he is very literal with his language and does not give away information until it is essential. Firstly, Auster does not name his chapters, he simply numbers them. The beginning of chapter eight is a prime example of how Auster typically starts his chapters: “The next morning, and for many mornings to......

Words: 970 - Pages: 4

Premium Essay

What's Wrong with Cinderella

...In her article What's Wrong With Cinderella, Peggy Orenstein discusses the recent "princess" craze that has spread amongst young girls, and how this trend could affect their personality later on. Orenstein states that there has been an enormous spike in the commercialization of princesses by Disney and other companies, which has led to most toys that are sold to girls being princess themed. The issue with this is that the idea of being a princess causes girls to try and be "perfect" when they grow up, and Orenstein says that many girls feel immense pressure to succeed in everything they do as well as be beautiful like the princesses they grew up with. However, Orenstein is overreacting by trying to prevent her daughter from purchasing princess merchandise, because in doing so, she is also trying to confine her daughter to a certain role. Instead of doing this, Orenstein should just try to introduce her daughter to other toys, like toys for boys, because that way it is giving her daughter the freedom to choose what she wants to play with. I understand Orenstein's point about the negative influence that princesses have on young girls, but I feel like the more pressing matter is that recently children have been confined to these gender roles from an early age. In most toy stores, there are split sections between toys for girls and toys for boys, and in her article Orenstein states that the difference between the toys in these sections is incredibly visible. I agree with...

Words: 414 - Pages: 2

Premium Essay

What’s My Testing Roi?

...What’s my Testing ROI? An mVerify White Paper mVerify Corporation A Million Users in a Box ® WHAT’S MY TESTING ROI? What’s My Testing ROI? Document Number 004-001. mVerify Corporation 350 N. Orleans St. Suite 950 Chicago, Illinois, 60654 www.mverify.com © 2005 mVerify Corporation. All Rights Reserved. This document may not be copied, photocopied, reproduced, translated, or converted to any electronic or machine-readable form in whole or in part without prior written permission from mVerify Corporation. mVerify, “A Million Users in a Box”, and the four hexagon logo are registered trademarks of mVerify Corporation. Microsoft, Windows 2000, Windows XP, Windows CE, Pocket PC, and Windows Mobile are registered trademarks of Microsoft Corporation. Other products and company names mentioned herein may be the trademarks of their respective owners. mVerify Corporation ii WHAT’S MY TESTING ROI? Abstract An automated software testing system is a solution to a common business problem: how to produce high quality software with ever-more complex technology under increasing competitive pressure. Automated software testing provides a cost-effective solution to this problem. This white paper identifies the costs and benefits of software testing and explains the added value of automation. A case study shows how to estimate the return on investment (ROI) of automated testing for your company or department using the mVerify ROI model. The calculations are done in a companion Excel......

Words: 5638 - Pages: 23

Free Essay

What's Going on?

...What’s Going On? Marvin Gaye skrev en sang i 1971, som hedder “What’s Going On”. Han skrev den, fordi der var nogle ting der skete i verden, som han ikke kunne forstå. Han kunne ikke forstå hvorfor der skulle være krig og uro i verden. Det underlige er bare, at det var i 1971, og det er noget, som stadig kunne ske i dag. Selvom det er 2014, så er der stadig krig og racisme mange steder i verden. Der er heldigvis fremskridt i hele verden når det gælder racisme. Jeg er f.eks glad for, at jeg kan gå rundt i København helt normalt med min mor, uden at jeg føler mig nedstirret. Hvis jeg gik rundt med min mor i Rusland ville folk nok kigge underligt på os. Jeg ville også skabe opmærksomhed, hvis jeg gik uden min mor. Det der stadig undrer mig er, hvorfor der er ledere i verden, som har et så stort behov for, at have så meget magt, og ikke have behov for, at skabe fred. Jeg tænker på Rusland, Bashar al-Assad, Gadaffi osv. Det er jo klart, at folk flygter hver dag, når der er krig, og man hører skud udenfor. Marvin skriver i sangen: “Father, father We don't need to escalate You see, war is not the answer For only love can conquer hate You know we've got to find a way To bring some lovin' here today” Hvis vi nu tager udgangspunkt i Rusland og Ukraine konflikten, så er det som Marvin skriver i teksten, så gør Rusland jo lige præcis det, som Marvin skriver man ikke skal. Altså “Vi behøver ikke, at eskalere”, og det er jo det der sker nu. Rusland bliver ved med,......

Words: 655 - Pages: 3

Free Essay

What's in a Name

..."What's in a name? Misidentifying the Debtor under Revised Article 9. This article addresses the harsh penalties imposed on a creditor for incorrectly naming a debtor entity on a financing statement. As you might expect, misidentifying a debtor on a financing statement can mean the difference between having a secured claim and an unsecured claim. However, what you might not expect is the degree of error necessary to render a financing statement “seriously misleading” under revised Uniform Commercial Code §9-506, thereby rendering it ineffective. The new legal standard, coupled with strict search logic standards being adopted by filing offices are making it much easier to challenge the perfection of a security interest on the basis of minor errors in the debtor’s name. So… "What's in a name? Well, when trying to perfect a security interest under Revised Article 9, “that which we call a rose by any other name definitely does not smell as sweet." INTRO: [PMSI] In today’s economy, selling unsecured on open account may carry significant risk for vendors. However, taking a security interest in the merchandise sold may reduce or eliminate such risk. This type of security interest, called a purchase money security interest or "PMSI", is the most common and important secured transaction under article 9. To obtain a valid PMSI, the debtor must first execute a security agreement giving the vendor a security interest in described merchandise. Then, the vendor......

Words: 1862 - Pages: 8

Premium Essay

What’s the Matter with Polarization?

...What’s the Matter with Polarization? A Reaction to: Political Polarization in the American Public Morris P. Fiorina and Samuel J. Abrams In the world of political science, theories often lack substantial evidence or support to become conclusive. There are nearly always loopholes critics can find in conjectures, and as time progresses, politics can change to falsify or clarify established findings. In the past ten years, the idea of political polarization in the American public has become something that political scientists are obsessed with, yet something that is still puzzling to figure out. Is polarization defined by voters’ preferences, or by their choices? By specific issues, or by party identification? To find whether such a division exists, there must be a way to measure it, and evidence strong enough to support it. Here lies the problem. As Morris Fiorina and Samuel Abrams do in their work, Political Polarization in the American Public, researchers search for ways to prove popular polarization exists, and struggle. With the lack of a universal definition of polarization, the changing and fairly unpredictable nature of the human voter, and even with the proven existence of elite polarization, the existence of true political polarization will never be determined. When attempting to prove polarization, it is much easier to use the choices voters make in elections and determine from that information whether polarization is present. While easier,......

Words: 827 - Pages: 4

Premium Essay

What's Your Stuff Worth

...Binula Illukpitiya June 1st, 2016 V-Check:1.3 What’s your stuff worth? After Hurricane Katrina, Jamie’s friends had newfound knowledge on how to become financially prepared. Their main recommendations to become financially prepared were to save as much money as possible from your job, try not to live check to check and instead try to cut back on unnecessary expenses, do not live a life where disasters like Katrina can cause severe problems to you due to living too comfortably but instead be sensible with your budget and try to save up emergency money. All of the recommendations they proposed revolved around the central idea of being careful with what you have and do not carelessly spend. A recommendation that I would add would be having a plan beforehand as to what to do during a disaster. For example, understanding where the best place is to go and having money saved up in a bank account designated for a crisis like this. Jamie was able to use the money she had earned and saved by depositing most of her earnings in a bank account. This way, Jamie was able to keep some cash on hand which was designated for use in an emergency while being able to spend on food and other items during non-emergency situations through her debit card and all the while being wise about her spending. Before watching this video, I would not have used the money in the same way Jamie had. In the past, I have been prone to spending large amounts of money on unnecessary items and never......

Words: 539 - Pages: 3

Free Essay

What's Eating Gilbert Grape

...What’s Eating Gilbert Grape? Introduction Growing up is the process of maturing physically and emotionally. It helps develop a sense of individuality and identity. Lasse Hallstroms 1993 film ‘What’s Eating Gilbert Grape?’ shows the stages of growing up such as childhood, life experience, maturity and family and friends. Growing up is a significant part of our lives. Childhood Childhood is an important factor of growing up as children begin to develop their sense of identity. This occurs during the period of birth and puberty in a person’s life. Arnie Grape, from the film ‘What’s Eating Gilbert Grape?’ (1993), is the definition of childhood. He is turning 18 years old but has developmental disability where he is stuck in a childhood state forever. A high angle shot of Arnie when he climbs the water tower is used to show how he was unsafe and helpless. The reverse shot shown while he was climbing the tower highlights his innocence and child-like manner. The montage of Arnie at the beginning of the film shows snippets of Arnies behaviour and attitudes. This give the audience an insight and brief understanding of his everyday life. Repetition/motif of Arnie playing hide-n-seek in the tree shows that he still has the playfulness in him as he did at the beginning of the film. The personality of an individual emerges through the stages of childhood and continues to develop as they grow. Maturity Maturity is influenced by the different factors of growing up such as......

Words: 905 - Pages: 4

Free Essay

What's Wrong

...years old intern at Goldman Sachs, San Francisco office committed suicide for not being able to bear the stress May 2016: Vineet Whig, a 47 years old COO of Britannica Encyclopaedia, committed suicide for not being able to handle pressure. He was depressed. Knowing of his death, the father suffered an attack. Very painful it is to know about these events. I clearly remember the August 2013’s event as I was a part of the team working for Credit Suisse and we bunch of 6 guys were working crazy averaging 18 to 19 hours a day. Post this event we were shell shocked to realise that yes such a lifestyle is not sustainable. I see people with such high ambitions that are unimaginable in my wildest of the dreams. I fail to understand, what’s the hurry? What’s the race all about? Why is everyone trying to run faster than the other? At the end of the day if you can’t sleep peacefully then what would be the use of the success one would have achieved. Someone wants the best B school, someone wants to work really hard to earn pots and pots of money, someone wants to be beat the tycoons. Well for me, three meals a day, a peaceful night’s sleep and time spent with my family is what I feel is heavenly. Guys, cool down, stop running, enjoy life, earn a decent amount of money and that’s it. Life is sorted. In the end I would conclude by saying let not the humanity lose in the very pursuit of its betterment....

Words: 298 - Pages: 2