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Consumer Products

In: Business and Management

Submitted By vsureshmca
Words 327
Pages 2
PEARS

Introduction:

Pears ranges of products are a natural way to attain healthy looking skin. They contain high quality ingredients like glycerin and natural oils. They are specially made to take care of even sensitive and delicate skin. They are hypoallergenic. They are also non-comedogenic, they wont clog pores.

History: The story of this popular soap was first created in 1789 by a young man called Andrew pears. Andrew pears was proud to boast that his innovative soap was ‘safe and healthy and made its user beautiful’. And there was no shortage of customers willing to test his claim. Never had Victorian britain seen a soap so delicate, so sweetly perfumed, so transparent.

Type of Products:

 Amber – Transparent soap
 Amber – shower gel
 Amber – Body soap
 Tea free oil – Hand wash
 Lemon flower extract – Facial cleanser

Consumer Behavior:

Consumer behavior is the study of how individuals, groups, and organizations select, buy, use, and dispose of goods, services, ideas, or experiences to satisfy their needs and wants. Gaining a thorough in-depth consumer understanding helps to make sure that the right products are marketed to the right consumers in the right way.

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The aim of marketing is to meet and satisfy target customers’ needs and wants better than competitors

PEARS

Introduction:

Pears ranges of products are a natural way to attain healthy looking skin. They contain high quality ingredients like glycerin and natural oils. They are specially made to take care of even sensitive and delicate skin. They are hypoallergenic. They are also non-comedogenic, they wont clog pores.

History: The story of this popular soap was first created in 1789 by a young man called Andrew pears. Andrew pears was proud to boast that his innovative soap was ‘safe and healthy and made its user beautiful’. And there was no shortage of customers willing to test his claim. Never had Victorian britain seen a soap so delicate, so sweetly perfumed, so transparent.

Type of Products:…...

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